01
1 Reel
Create one original Reel built around the Air India × Flipkart campaign brief.
Pan India · 1K+ Followers · Student / Creator Community
One reel.
One story.
Big journeys.
Create for Air India × Flipkart, get rewarded for performance, and put yourself in the running for a long-term creator opportunity.
CreateFlyGet Rewarded
Apply Now →
Your first audition
Keep it simple.
Show us how you tell a travel story. The first audition asks for just two pieces of content.
02
1 Story
One Instagram Story that adds context, personality or a strong call-to-action.
03
1K+ Followers
Calling creators across India with a minimum follower range of 1,000+.
04
Performance Counts
Your campaign performance can open the door to bigger opportunities.
Campaign reward
Shop the Big Billion Day Sale on us.
Creators can get rewarded with a Flipkart voucher to shop from the Big Billion Day Sale.
Voucher amount depends on campaign performance.
Performance-linked reward
Your content.
Your performance.
Your reward.
The reward amount is performance-linked and will be dispatched by Flipkart, as applicable to the campaign.
Your performance.
Your reward.
Long-term creator opportunity
The audition
can lead to more.
Standout creators get the opportunity to be considered for a permanent Nano Brand Ambassador collaboration.
Selected creators may be offered
29 UGC Reels.
3 months of ad rights.
A 29 UGC Reel collaboration with a 3-month ad-rights package, at mutually agreed creator rates.
And for top creators…
A 29-day,
all-India tour.
A chance to be selected for a 29-day, all-India tour sponsored by the campaign, subject to selection, terms and campaign requirements.
How to get considered
Three moves.
01 · APPLY
Fill the collab form
Share your creator details, social profile and city through the application form.
02 · CREATE
Make your audition
Follow the campaign brief and submit the required 1 Reel + 1 Story deliverables.
03 · STAND OUT
Unlock bigger opportunities
Campaign performance and selection criteria determine eligibility for further opportunities.
Top creator opportunity
Could your next Reel take you across India?
Top-performing / selected creators may get a chance to join a 29-day all-India tour, sponsored by the campaign. Selection, itinerary and participation are subject to campaign terms.
Ready to create?
Click on the Collab Form for applying.
Calling creators from across India with 1K+ followers. Fill the form to get considered for the Air India × Flipkart creator campaign.
Open Collab Form →Application does not guarantee selection. Final deliverables, rewards, ambassador opportunities and tour selection are subject to campaign terms and creator performance/selection criteria.